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Mordecai Historic Park Logo
Mad Honey Logo Design
Live and Let Dye logo design
Jgo Fit Confidence Coach Logo design
JSN personal trainer logo design
Historic Farm logo design
Dentist Office logo


When I  create logos, I like to give many options during the first round of design. From there, the client and I can work towards a final logo design. Below is a collection of logos I've designed.

Mordcai Historic Park Logo Design Development and color palette

Photo courtesy of Design Dimension, Inc.

Mordecai Historic Park Exhibit Photo

The logo was used in the exhibit space and inspired a pattern used throughout the panels and wall graphics. The shape of the logo was inspired by the historic windows in the museum room.

Completed while at Design Dimension, Inc.

mad honey
Mad Honey Logo design iterations hand drawn logo
Mad honey photoshoot t-shirts
Mad honey photoshoot t-shirts

A collaboration with clothing designer, Sydney Smith. Photos by Raleigh Static. View the full project here.

live and let dye
Live and Let Dye Hair Designer Hair Colorist Logo Design Development Hand Drawn Logo

Kind words from Allie Wylie, the owner of Live & Let Dye:
"Working with Alex was such an amazing experience! I wasn't sure what to expect, but her creativity and ingenuity blew me away! Her constant communication and explanation of where she drew her inspiration from and reasoning for her designs was so inspiring, it made it difficult to choose! The design I settled on fits myself, my creativity and business so perfectly, I couldn't be happier!"

Live and Let Dye Hair Designer Hair Colorist Logo Design Development Hand Drawn Logo Sketch Process
Live and Let Dye Hair Designer Hair Colorist Logo Design Development Hand Drawn Logo Overlay on an image
Personal trainer logo design development blue and purple

Kind words from Jordan Gomez, owner of J.Go Fit:
"Alex is very passionate about her work and is eager to please her client by giving multiple design options to make sure that she captures everything you want from her design.
She has created my new logo, business cards, flyers, newsletters and recreated my entire website so that everything reflected my vision.


I am so thankful that I found Alex because her designs have exponentially changed the value of my business. She is definitely an amazing person to work with and I will forever sing her praises!"

JGO Website-01.Personal trainer logo design development blue and purple website design layout

View the Project

Sketch personal trainer confidence coach personal branding logo identity design iteration process procreate sketch

I am currently rebranding the logo I designed over five years ago. We are working with something more organic and based off of a pose J.Go uses often.

It is rooted in being open to life and encompasses her focuses of mind, body, and soul.

She specifically did not want her name to be a central part of the logo and prefers to have the female form be front and center.

JSN Personal trainor logo design development iterations

I collaborated with Jason to design his logo and website. 

personal trainer website design fitness masculine website layout page
Blackwood farm park logo design development iterations
Blackwood farm park orientation sign for a historic nature park

The logo was inspired by the most prominent barn in the park. I used the logo to design wayfinding graphics that would be used throughout the property.

Completed while at Design Dimension, Inc.

Family Dentistry logo design development iterations color palette

Dentists need to rebrand one year within buying an existing practice. I worked with this dentist to conduct market research, create ideal client profiles, and run a full audit of the existing office they had purchased.

They wanted a modern logo using a "+" sign or a tooth icon. I used this guidance to create something I thought stood out from a traditional practice and would look good on everything from stationary to a building sign.

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